Sun readers.

It was probably Jasper Carrott who brought criticism of Sunreaders to the fore and I have no real problem with the barbed joke.
Even so, it must be admitted that the Mirror and the Daily Star are actually significantly worse and pitched even lower.
I buy The Sun on a Saturday as Mum likes their TV magazine and having been in a school staffroom which had the Mirror delivered and once having bought a Star on an airport when it was either that or the Guardian, I feel qualified to comment.
The Sun beats the other two rags into a cocked hat.