It seems that Mr Cameron is crowing with delight about a certain upward movement in the economy. He apparently bases this, to a significant extent, on the 5,000 new jobs which will be created by ASDA. This is not sound thinking.
Okay, in the building of new stores there will be a welcome boost to the construction industry for a year or two - but that is all.
The job creation within the stores is largely illusory. ASDA is simply trying to tap into the same market as the other supermarket chains and consequently, in the longer term the labour required will reduce as the sales drop in the likes of Tesco, Sainsburys et al.
One must also recall there will be collateral damage to smaller local enterprises with the inevitable negative effects to employment in these.
The only time when we can be truly happy is when manufacturing jobs are created.
The reshuffling of employment is presented as a positive but is no more than political sleight of hand.
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