Tuesday, August 11, 2009

What? - Joined up thinking - and from this government?

'Buy-one, get-one-free offers could be banished from supermarket shelves under a government plan to reduce Britain’s food waste mountain.
Supermarket chiefs will be told instead to offer half-price deals and package food in a greater range of sizes to suit the single person’s fridge as well as the family’s.
The Department for Environment, Food and Rural Affairs is demanding that stores agree to a tough target on reducing food waste or face legislation that forces them to make savings.'


YES. It actually makes sense but I'll wager a hefty sum that it will end up costing the consumer more money.
"But why should it?" - do I hear you say?
COZ it always does!

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