Clickbait - One of The Greatest Annoyances of The Internet.

clickbait

/ˈklɪkbeɪt/

noun 

INFORMAL

noun: click bait

1. (on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.

   "these recent reports of the show's imminent demise are hyperbolic clickbait"