Europe continues to be blanketed in snow as the cold snap which has so far killed hundreds across the continent shows no signs of stopping.
Hundreds of villages across Eastern Europe were today completely cut off as temperatures plummeted in some places to -40C.
Rescue teams struggled to evacuate southern Bulgarians where villages flooded after rain and melting snow broke damn walls. (Mail)
There is a major problem when you 'cry wolf'.
The nature of your warning in the chosen area of over reaction desensitizes those who hear what you have to say.
Closely allied to this is that all warnings of future dangers will be viewed by the people as 'merely the spoutings of a latter day Cassandra' - she who was fated 'always to tell the truth but never to be believed'!
