The millennials have struck again. Not content with hectoring us to go vegan, such is the squeamishness of the entitled, still-living-with-their- parents generation that those who do deign to eat meat are apparently refusing to actually handle it.
Thus comes the news that supermarket Sainsbury’s is to unveil a new kind of packaging. The novel pouches – known as doypacks – will enable consumers to add pieces of meat, fish or poultry into a frying pan without the need to touch them. So a millennial can simply hold the offending package at arms’ length, doubtless grimacing at the mere sight of the flesh, and then – as they say in the trade – ‘rip and tip’.
Katherine Hall, product development manager... Telegraph.
